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Hashtags: from Twitter to Facebook
Tweeters have been organising their thoughts using hashtags for years. Now Mark Zuckerberg wants to bring them to his social networking siteSee it on Scoop.it, via Social Media & Content Marketing
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10 ways to guarantee a losing social campaign
Sara Duane-Gladden's insight:In this case, successful social marketing strategies are defined as, "we made more money from social marketing than we spent on social marketing."See it on Scoop.it, via...
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Managing A Brand’s Social Presence During Crisis
Thousands of people across the nation raised their voices on social media to send their thoughts and prayers to all those affected by the recent tragedy in Boston. Concerned Tweets and messages...
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Younger Consumers Seek Good Brand Experience
A survey by New York-based marketing analytics firm Analytic Partners suggests that about half of those between 18 and 44 years of age base brand loyalty on brand experience, which could mean...
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The Modern Marketer [INFOGRAPHIC] | Social Media Today
Want to be a marketer? Well, make sure you know what it truly means. To become a successful marketer it is no longer about developing a catchy ad campaign that you will shout from the roof tops.See it...
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INFOGRAPHIC: Optimizing Images To Get Through Facebook’s News Feed Algorithm...
Many Facebook marketers agree that images are the most powerful type of posts for pages seeking engagement. But with Facebook's page post sorting algorithm (externally known as EdgeRank), only a...
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The One Infographic About the Digital Revolution You Need to Understand
One of the challenges of the digital revolution that we’re living through today is its complexity, and the broad range of implications that companies need to wrestle with. Consumers areSee it on...
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Content marketing: the Anatomy of Great Content
The Anatomy of Great Content: a framework for content marketers to develop great content for content marketing on the social webSee it on Scoop.it, via Social Media & Content Marketing
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How to Become a Social Media Marketing Expert - Infographic | Jeffbullas's Blog
Becoming well known and a professional in your industry is often a journey that starts with a burning passion. It is no different for a social media marketing expert.See it on Scoop.it, via Social...
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6 Ways Real Estate Agents Should Be Using Pinterest
Real estate agents should be fully capitalizing on the pictorial power of Pinterest. If a picture is worth a thousand words, a “Pin” could be worth thousands of dollars in sales. So what is PinterSee...
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Chipotle Aims High But Misses Low on Twitter
One of the earliest definitions I heard about marketing spoke of building relationships with customers and prospective customers. But sometimes it feels like we are far from that, especially inSee it...
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15+ Stats to Know Before Running Your Next Social Media Contest [INFOGRAPHIC]
Get interesting contest usage data as well as tips for running a successful contest in social media in this infographic from Kontest.See it on Scoop.it, via Social Media & Content Marketing
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How To Increase Traffic To Your Website [INFOGRAPHIC]
How To Increase Traffic To Your Website [INFOGRAPHIC]See it on Scoop.it, via Social Media & Content Marketing
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Google: We Prefer To Assess Reconsideration Requests On Links Within...
What do webmasters do when receiving a manual action from Google telling them they have a penalty because of paid or bad links pointing to their site?See it on Scoop.it, via Social Media & Content...
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The Contentious State of B2B Content Marketing [Infographic]
Our friends over at MarketingProfs and the Content Marketing Institute recently released The State of B2B Content Marketing in North America.See it on Scoop.it, via Social Media & Content Marketing
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8 Ways to Instantly Improve the Quality of Your Marketing Content
Learn how to instantly amplify the quality of your content, with tips that don't add much time to the content creation process.See it on Scoop.it, via Social Media & Content Marketing
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Report Gauges Companies' Approach to Advertising on Social Media
A new report on companies' opinions of social media advertising shows that companies are spending more on that strategy, though they are concerned with getting an accurate measurement of its...
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Pinterest Image Data Proves Valuable to Brands | Digital - Advertising Age
brands want image data from pinterest and are relying on startups that crawl the service to provide it.See it on Scoop.it, via Social Media & Content Marketing
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7 Keys to Insanely Happy Customers in the Social Media Era
They may have yelled before, but now they have megaphones. Whether they’re bashing or praising your products and your brand, customers are online and louder than ever. And right now, they’See it on...
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Six Tips for Managing an Out-of-Control Social Media Crisis | Spin Sucks
This past weekend, Applebee's learned a very valuable lesson when critics took to the social networks to complain about their firing a waitress. Learn more hereSee it on Scoop.it, via Social Media...
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