Game Over: Twitter Mentioned In 50% Of Super Bowl Commercials, Facebook Only...
The Baltimore Ravens just beat the San Francisco 49ers to win Super Bowl XLVII in a game that came down to the final seconds.See it on Scoop.it, via Social Media & Content Marketing
View ArticleThe Big Problem With Facebook's Graph Search: Privacy Constraints
If the future of search is likely to be social, the future of social is likely to involve more search.See it on Scoop.it, via Social Media & Content Marketing
View Article7 Ways To Make Your Brand Look Terrible On Social Media
Learn from 2012's successes and flops.See it on Scoop.it, via Social Media & Content Marketing
View ArticleInstagram cheat sheet - fat mum slim
So here it is, your guide to Instagram! Enjoy.See it on Scoop.it, via Social Media & Content Marketing
View ArticleFrito-Lay Likes the Data From Doritos' 'Crash the Super Bowl'
Doritos' decision to move its seventh annual"Crash the Super Bowl" campaign to Facebook proved to be a winner.See it on Scoop.it, via Social Media & Content Marketing
View ArticleEveryone's Dunking The Wrong Oreo
OK, that’s it. I’m tired of hearing people talk about Oreo’s Super Bowl tweet. Not because Oreo’s response wasn’t great. It was. But people are talking about the wrong things. The question we aren’t...
View ArticleSocial Media Users Skew Young, Affluent, Female
According to Pew, the social media audience in general skews young, urban, educated, and affluent, and female -- although there are some significant variations between networks. So who, exactly, is...
View ArticleName the Event, and Some Marketer Will Be Ready to Exploit Social Media
This is the digital world we now live in—where brands react to breaking news as quickly and nimbly as a news operation.See it on Scoop.it, via Social Media & Content Marketing
View ArticleHow to Be the Real You in Your Blog Writing
Having a platform that lets you communicate your personal brand is a rare gift. Blogging is that soapbox. So go for it when you write your blog: Tell us what you think.Say it in plain English. And...
View ArticleOscar Mayer Runs Promoted Tweet On Oscar Night [SCREENSHOT]
Oscar Mayer hashjacked the #Oscars2013 hashtag on Twitter by running a promoted tweet to take advantage of the social TV conversation about the Oscars.See it on Scoop.it, via Social Media &...
View ArticleHashtags: from Twitter to Facebook
Tweeters have been organising their thoughts using hashtags for years. Now Mark Zuckerberg wants to bring them to his social networking siteSee it on Scoop.it, via Social Media & Content Marketing
View Article10 ways to guarantee a losing social campaign
Sara Duane-Gladden's insight:In this case, successful social marketing strategies are defined as, "we made more money from social marketing than we spent on social marketing."See it on Scoop.it, via...
View ArticleManaging A Brand’s Social Presence During Crisis
Thousands of people across the nation raised their voices on social media to send their thoughts and prayers to all those affected by the recent tragedy in Boston. Concerned Tweets and messages...
View ArticleYounger Consumers Seek Good Brand Experience
A survey by New York-based marketing analytics firm Analytic Partners suggests that about half of those between 18 and 44 years of age base brand loyalty on brand experience, which could mean...
View ArticleThe Modern Marketer [INFOGRAPHIC] | Social Media Today
Want to be a marketer? Well, make sure you know what it truly means. To become a successful marketer it is no longer about developing a catchy ad campaign that you will shout from the roof tops.See it...
View ArticleINFOGRAPHIC: Optimizing Images To Get Through Facebook’s News Feed Algorithm...
Many Facebook marketers agree that images are the most powerful type of posts for pages seeking engagement. But with Facebook's page post sorting algorithm (externally known as EdgeRank), only a...
View ArticleThe One Infographic About the Digital Revolution You Need to Understand
One of the challenges of the digital revolution that we’re living through today is its complexity, and the broad range of implications that companies need to wrestle with. Consumers areSee it on...
View ArticleContent marketing: the Anatomy of Great Content
The Anatomy of Great Content: a framework for content marketers to develop great content for content marketing on the social webSee it on Scoop.it, via Social Media & Content Marketing
View ArticleHow to Become a Social Media Marketing Expert - Infographic | Jeffbullas's Blog
Becoming well known and a professional in your industry is often a journey that starts with a burning passion. It is no different for a social media marketing expert.See it on Scoop.it, via Social...
View Article6 Ways Real Estate Agents Should Be Using Pinterest
Real estate agents should be fully capitalizing on the pictorial power of Pinterest. If a picture is worth a thousand words, a “Pin” could be worth thousands of dollars in sales. So what is PinterSee...
View Article